In 2005, San Francisco design collective Rebar declared the first annual Park[ing] Day. In a gesture designed to liberate our streets from the scourge of the parked car, citizens claim a metered spot and turn it into a public park of the human sort; a place where ordinary people can interact. In the words of the founders, Park[ing] Day is "intended to promote creativity, civic engagement, critical thinking, unscripted social interactions, generosity and play."
Groovy Munich communications agency Büro Gelb decamped from their offices on nearby Einsteinstraße to take part. One of their staffers explained the creative rationale behind Gelb's 2009 Park[ing] Day concept. "Usually, most Park[ing] Day parks have trees and greenery. We thought that was very predictable." He then used an English word which I hear a lot in translation, when discussing high-concept affairs. "We wanted to do something unseen."
Germans, as has been observed, pursue irony with a passion. Parking a car in a park which is supposed to reclaim the street from parked cars could do one of two things:
- Make a brilliantly ironic statement about the role of motorised transport in our lives and culture.
- Completely miss the point.
What do you think?








As the question is rhetorical, but the theme is putatively irony, then why do new BMW's always smell of Italian leather and not "German leather".
Posted by: Kevin C Jones | Thursday, 01 October 2009 at 06:38 PM
I think they're too clever for their own good. And everyone else's. Is that a Porsche under the PostIt notes? How did they get them to stick so well? I can barely get one to stay on an assignment being returned with the word 'Re-do' written on it.
Posted by: arizaphale | Sunday, 04 October 2009 at 12:02 PM
These are GERMAN postits, arizaphale! They behave appropriately!
I am just blown away by the glorious Teutonicness (my word and isn't it grand?)of this act! How I miss the Fatherland sometimes!
Posted by: Suburban Diva | Wednesday, 07 October 2009 at 12:22 AM
Because leather is pre-engineered.
Posted by: headbang8 | Wednesday, 07 October 2009 at 07:30 AM
"Teutonicity", perhaps?
Posted by: headbang8 | Wednesday, 07 October 2009 at 07:31 AM